Role: CRM Executive
Report to: Campaign Manager
Salary- 35-40K plus benefits
Work Pattern: Hybrid- 3 days in the office- 2 days working from home
An established and iconic Global media brand that reaches an audience on over 300 Cities across the globe, are looking for a commercial CRM executive to join their thriving business.
This person will directly be responsible for delivery of email campaigns that support the commercial and ecomm revenue streams. They are looking for a dynamic, proactive team player who is comfortable interpreting email performance, juggling tight deadlines and managing multiple stakeholders.
Key Responsibilities
* Managing a comprehensive CRM commercial calendar
* Responsible for timely, accurate deployment of US/ UK email marketing campaigns
* Support the analysis and reporting of email performance and lead improvements based on these findings including A/B testing.
* Build, manage end-to-end lead acquisition initiatives such as competitions, surveys and web forms.
* Work with the internal commercial stakeholders to ensure planned content activity is maintained, accurate, visible, executed and measured.
* Design, measure and implement A/B testing campaign testing schedules to optimise email performance
* Creating targeted email lists that ensure our subscriber audiences are segmented effectively for each campaign.
Skills and Experience
* Previous experience in marketing or a degree in CRM Marketing.
* 2+ years' experience building emails, landing pages in CRM Marketing platforms (Adobe Campaign Standard is preferred)
* Basic HTML knowledge
* Knowledge of how to manipulate large datasets (SQL is a plus)
* Comfortable with fast-paced environment and quick turnaround times
* Commercially minded
* Strong attention to detail
* Self-starter
* Excellent communication skills
Personal attributes
* Be commercially astute
* Either have experience at or want to dive headfirst into a fast-paced transformative company in pursuit of excellence
* Think globally
* Have excellent communication and relationship building skills
* Have a high sense of ownership, urgency and drive
* Be a team player
Handle actively welcomes applicants from under-represented backgrounds - we pride ourselves on attracting the best talent for every opportunity through a commitment to equality, diversity and inclusion.
