We surveyed 1,000 London-based professionals and asked them what it takes for a great brand to be somewhere great to work. All survey responses were anonymous and we offered no incentive or reward for completed surveys.
At a time when candidates are in great demand and the competition for exceptional talent is intense - what do people think about your employer brand? To be a great brand, it’s not just about one initiative or message but don’t underestimate the ‘go-to-thing’ that makes you truly memorable.